What you'll be doing:

• Develop, plan, execute and track high performing marketing campaigns to drive brand awareness and achieve demand generation objectives 
• Help marketing team achieve strategic goals and meet KPIs
• Track and analyze the performance of marketing campaigns across email, social, digital, event and other channels
• Run digital campaigns across organic and paid channels, analyzing results and optimizing future efforts
• Create, test and refine product positioning and messaging
• Direct and manage internal and external resources such as designers or agencies 
• Monitor all marketing project requirements, deadlines, schedules, dependencies and costs
• Create compelling marketing content (e.g., blog posts, social media posts, collateral, presentations, etc.)
• Research competitive offerings and identify ways to effectively demonstrate company differentiators
• Provide regular status reports to fellow team members and management on marketing projects
• Assist in developing effective company marketing strategies
• Assist in creating and tracking marketing budget
• Stay current with new technologies to improve marketing processes